Marketing
Your Business: How to Respond to COVID 19
The global events of the past few weeks have been unprecedented, and we are, as a collective, only at the beginning of what will be some challenging weeks and months ahead. The
March 23, 2020
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Social Media
Establishing Clear Marketing Goals – Why it’s Important for Your Digital Advertising
Here at Sparx Digital, there are times we meet new clients who wish to undertake (or who have previously committed to) social media advertising and/or Google advertising campaigns – but without first
March 16, 2020
Social Media
Instagram API Upgrades: What Needs To Be Done
On March 31 2020 Instagram will be shutting down the Legacy API Platform and moving onto the Facebook Graph API. This new integration provides people with the option to import photos from
February 26, 2020
Marketing
Is your Website Hurting your Paid Campaigns? Fix your Low Conversion Rate
Google Ads and social media advertising offer huge potential to grow your business when you use them properly. But what if you’re doing everything right and your online advertising campaigns just aren’t
February 24, 2020
SEM
What are Google Ads?
There are various ways to help yourself get seen online. These include having a well-optimised website, search engine optimisation (SEO), Facebook Ads, Google Ads, and more. Each has its place, and depending
February 10, 2020
Social Media
Social Media Trends for 2020
Happy New Year! 2020 is a brand new decade – so what better time to embrace emerging social trends for the benefit of your business? Before you embark on your journey of
January 22, 2020
Uncategorized
How much do Google Ads Cost?
To achieve the results you seek for your business online, you need to make sure that your website is being presented well and delivered to your target audience. If this is not
December 13, 2019
Technology
What is the difference between domain and hosting?
If your business has a website, you’ve probably wondered what the difference is between domain and hosting, and whether these are the same thing. All the technology behind getting your website online
December 5, 2019
Marketing
How to Respond to a Negative Review?
The internet has opened up a whole new world for businesses, enabling them to expand their reach and visibility like never before. When you consider online content marketing, social media organic marketing,
November 14, 2019
Technology
What Is Website Caching?
Have you ever seen a prompt, or been instructed, to “clear your cache”? What does this mean? What is website caching? It’s actually a big topic – but we’ll try to break
October 25, 2019
Social Media
How Much Do Facebook Ads Cost?
Here at Sparx Digital, one of the many ways we help you get seen by the right audience online is through the clever use of Facebook Ads. As such, “How much do
September 10, 2019
Marketing
How To Evaluate Your Agency Provider
Evaluation of your digital agency partner and your marketing strategy are critical to the ongoing success of your digital marketing efforts. Your provider must deliver on their promises and work with transparency
August 13, 2019
Web Design
2019 Internet Trends Report
The internet is a constantly evolving entity, and it’s important to keep abreast of the latest internet trends, developments, and cutting-edge technologies that are applied in terms of using the internet for
July 22, 2019
Social Media
Running A Social Media Competition – The Hows & Whys
A social media competition or contest can be incredibly valuable to your business, generating sales and new leads in large numbers. When done well, social media contests don’t just deliver entries; they
June 12, 2019
Social Media
Facebook Ads VS Organic Facebook Posting
In the past, it was a lot simpler to achieve results with social media marketing. Business owners and marketers could rely solely on organic posting to reach and engage with their target
June 4, 2019
